Twelve Strategies to Help You Succeed in India

In the ever-evolving landscape of global business, foreign companies frequently seize the opportunity to establish a presence in India through subsidiaries, branch offices, or other entities. While such expansions present unique challenges, they also offer lucrative business opportunities. This report will share invaluable insight from a business perspective and offer strategies for offshore companies to best manage their business presence in India. 

For offshore companies, one of the most important responsibilities that comes with business expansion is ensuring seamless alignment between the parent company and its Indian entity. This alignment fosters synergy, streamlines processes, and promotes cohesive decision making. To achieve these positive outcomes, we recommend the implementation of 12

Strategies designed to maintain control while respecting the local business environment:

  • Establish Clear Reporting Lines: Create a structured reporting mechanism that ensures effortless information exchange between the parent company and the Indian subsidiary. Regular updates, financial reporting, and strategic discussions should be organised to keep both parties up to date and aligned.
  • Appoint Oversight Personnel: Consider appointing individuals from the parent company to oversee practices at the Indian entity. This oversight facilitates better communication and promotes the transfer of best practices, policies, and a unified corporate culture.
  • Engage Third Party Audits: Regular audits conducted by independent third parties can serve as a powerful tool to assess the operational performance of the Indian entity. These audits can identify discrepancies, propose improvements, and provide an objective view of the subsidiary’s activities.
  • Implement Technological Solutions: Utilise modern technology to link entities geographically distant and ensure real time access to critical information. Enterprise resource planning (ERP) systems, communication platforms, and project management tools can enhance collaboration and transparency.
  • Cultural Sensitivity and Adaptation: Acknowledge and respect local cultural nuances while establishing corporate values. This strategy can boost employee morale, improve relationships, and aid in the assimilation of the parent company’s practices in a foreign environment.
  • Regular Strategy Reviews: Conduct periodic strategy reviews involving representatives from both the parent company and the Indian entity. Internal reviews enable open discussions about challenges, opportunities, and alignment of long term goals.
  • Invest in Skill Development: Invest in training programs that equip local employees with skills up to the parent company’s standards. Employee development improves workforce competency and will enable employees at the Indian entity to effectively execute global strategies. 
  • Legal and Compliance Adherence: Establish stringent compliance protocols to adhere to local regulations and international standards, which mitigates legal risks and demonstrates a commitment to ethical business practices.
  • Segregation of Duties: Implement a clear segregation of duties within the Indian entity to prevent conflicts of interest and promote operational transparency.
  • Managing Timelines: Develop and adhere to well defined timelines to ensure efficient project management, minimed delays and optimal resource allocation.
  • Localisation: Adapt your business strategies to local market conditions, customer preferences, and regulatory requirements to maximise success in the Indian market.
  • Opening of a Bank Account in India: Be prepared for the complexities involved in opening an Indian bank account, especially when foreign individuals are involved. Indian banks often require recent utility bills with apostille and notarisation as part of their ‘Know Your Customer’ (KYC) requirements. It’s crucial to navigate this process diligently to facilitate smooth financial operations.

While managing a foreign entity from afar can be challenging, a strategic approach that balances control with local adaptation can yield fruitful results. By incorporating these insights into your operational strategy, you can foster a strong and harmonious relationship between your parent company and its Indian counterpart.

Should you wish to discuss these strategies further or seek personalised advice, our team is readily available to assist you. Here’s to the success of your endeavours in the vibrant Indian market!